Senior Digital Marketing Specialist (Automation & Campaigns)

We’re a boutique agency—small yet impactful—gaining real momentum helping B2B eCommerce industry giants transform digitally with our specialized products and services.

Today, our wins are clear in the multi-million dollar weekly sales achieved online by our clients based in the USA and around the world. And for tomorrow, we’re strengthening our solutions through innovation, customization, and smart AI integration.

When you join Villvay, you don't just join a 'friendly neighborhood offshore development team'—you join a team of solutionizers—critical thinkers who see the whole picture, tackle problems end-to-end, and bring more to the table than anyone expects.

We're looking for a hands-on marketer who can skillfully translate analytics into impactful marketing campaigns. \n \nYou’ll be at the center of multi-channel marketing—connecting CRMs, email workflows, ad platforms, and landing pages into funnels that convert and scale. This is a role for someone who loves making ideas actionable, optimizing fast, and ensuring no opportunity slips through the cracks.

The role

• Set up, optimize, and maintain CRM systems (HubSpot, Klaviyo, Zoho, Salesforce).
• Build and manage email workflows (welcome flows, nurture flows, contact health monitoring) and execute email campaigns with strong deliverability and reporting.
• Plan, set up, and optimize ads across Google Ads, Bing Ads, LinkedIn, Meta, Yelp, and others—refreshing creatives, targeting, and budgets; running A/B tests to improve performance.
• Track and analyze multi-channel campaign performance, providing clear reporting on ROI, traffic sources, and conversions; recommend and implement optimizations promptly.
• Manage and optimize landing pages, tracking codes, and forms, ensuring a seamless funnel across ads, emails, retargeting, and CRM workflows.
• Support execution of 10+ concurrent campaigns, making quick, precise changes to capture opportunities and minimize lost spend.
• Collaborate with developers for technical integrations, while owning end-to-end marketing operations.

Experience

• 5–7 years of hands-on experience in digital marketing execution.
• Strong track record working with CRMs (HubSpot, Klaviyo, Zoho, Salesforce, ActiveCampaign).
• Strong hands-on experience with CRM platforms (HubSpot, Klaviyo, Zoho, Salesforce, ActiveCampaign, etc.).
• Practical knowledge of email marketing automation and reporting.
• Working knowledge of Google Ads, Bing Ads, LinkedIn Ads, Meta Ads, and other ad platforms (not necessarily expert-level in all, but willing to learn).
• Comfortable analyzing campaign data and making quick optimizations.
• Familiarity with landing page creation, A/B testing, and website funnel optimization.
• Agile, detail-oriented, and able to manage multiple campaigns at once.
• Willingness to learn new platforms and expand across the full digital marketing stack.

Advantages

• Experience with AI tools for campaign monitoring or optimization.
• Familiarity with data appending, segmentation, and retargeting strategies.
• Exposure to both B2B and B2C marketing funnels.

Villvay is an equal opportunity employer. But here are some job perks we are best known for:

• Competitive salaries for those who meet our high bar.
• Opportunities to network and connect with a global team, working with international clients and aided by world class consultants.
• A hybrid work model to bring out the best kind of productivity in our teams.
• Paid parental leave to genuinely encourage a healthy family life style.
• Paid menstrual leave because we believe in equity.
• A flat structure supported by a boutique concept of quality and transparency.
• OPD and Insurance because life happens, even during your probation period.

If you’re not just looking for a job—but looking to make things better, apply now.

You at Villvay

To become a VVayfinder means you are driven by purpose, curiosity and the need to leave things better than how you found them. You might be an ideal fit if you:

• Care deeply about how you can add value by doing purposeful work.
• Learn fast and adapt faster, seeking professional and personal growth.
• Bring critical thought and opinions to the table.
• Are fundamentally detailed and thorough, whatever the contribution may be.
• Using AI as a natural extension of your work, not an add-on.
• Work well with a competitive team, welcome what is different and makes good use of our feedback culture.
• Treat change as an opportunity—not a blocker, thriving in complexity and challenge.

For more on who we hire, check out our blog post → The Ideal VVayfinder

To make a real impact working with an unrelenting team, apply now.